Just the mere word "diet" implies something you do temporarily. So, you diet AGAINST your normal patterns of behavior which are in your subconscious mind. You may lose a little weight, temporarily. But you see, because your subconscious mind likes to keep things consistent it will regulate your body to go back to what it was doing before the diet. Isn't that true?
Your subconscious mind holds all your unconscious beliefs, beliefs you may not even know that you have. These are the beliefs that keep the weight on your body.
The subconscious is NOT a "bad guy". Well, no one is really at fault when it comes to your weight. Your subconscious just does whatever it is programmed to do. It has received bad programming, through the suggestions it picks up through your five senses; hearing, seeing, taste, touch, smell. Plus your habits play a big role as do your emotions.
So, no matter how hard you try to break a habit at a conscious level of mind, your subconscious mind is much more powerful and will win you over, eventually causing you to go back to what is considered "normal" for you.
This is definitely NOT because you are weak willed by any means. It is just the way our brains function best for us.
For example: Let's look at anything that you learn how to do. Eventually these things becomes a program, that is hard-wired into your subconscious mind, which frees up your conscious mind to do other things, primarily analyze, make decisions, and learn new things. Can you imagine if you had to rely on your conscious mind every time you need to remember how to drive your car, write a sentence, type, read a book, speak, or play sports? Remember when you first did these things? They were completely conscious endeavors. Now that they have formed into existing behavior patterns within your subconscious mind, they are there for you, without even thinking about them.
Now, imagine un-learning these things!
For example, a new language AND forgetting English at the same time (or your native tongue)!!! Or writing with your left hand if you're right handed and visa versa.
THIS is how hard it is to change your habits when it comes to food or weight or anything!
Like I said before, it's not that you are weak. It's just the way your brain works and it's really to your advantage that it works this way.
Through hypnosis, we can speak directly to your subconscious mind and speed up the process of change by changing the programs. And even though your subconscious mind is 10x more powerful than your conscious mind, it readily accepts new information when you bi-pass what we call the critical factor, which is what happens during hypnosis.
As you can see, in order to make true, permanent changes in your life, it is necessary to get your subconscious mind in agreement with what you want to accomplish... rather than fighting and struggling to work against it.
Hypnosis will have you WANTING to eat the right kinds of foods. WANTING to drink more water. WANTING to exercise.
Now, sometimes and matter of fact in most cases of over or under weight, weight is usually a symptom rather than a cause. In hypnosis we can address the various causes.